For the internationally active logistics company ITO Logistics, 3deluxe brand design developed a new visual identity that reflects the company’s global orientation and cultural openness in a contemporary way. At its core is a modern interpretation of African color palettes: Vibrant, warm tones in bold combinations symbolize ITO’s dynamism, diversity, and innovative spirit.
This expressive color world is deliberately contrasted with a clear, precise typography that conveys trust, structure, and reliability — key values in global logistics. The blend of emotionality and professionalism creates a strong visual identity.
Inspired by the brand message “The world is diverse. And we are connecting it!”, ITO positions itself as a bridge-builder in a connected world. Personal service, sustainable solutions, and global reliability are central to its mission.
The new corporate design makes ITO’s international competence and cultural empathy visible — a bold appearance for a brand that delivers the difference worldwide.
ITO delivers the difference. Worldwide.
Type | Corporate Design |
Client | ITO Logistics |
Year | 2023 |