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ITO Logistics

For the internationally active logistics company ITO Logistics, 3deluxe brand design developed a new visual identity that reflects the company’s global orientation and cultural openness in a contemporary way. At its core is a modern interpretation of African color palettes: Vibrant, warm tones in bold combinations symbolize ITO’s dynamism, diversity, and innovative spirit.

This expressive color world is deliberately contrasted with a clear, precise typography that conveys trust, structure, and reliability — key values in global logistics. The blend of emotionality and professionalism creates a strong visual identity.

Inspired by the brand message “The world is diverse. And we are connecting it!”, ITO positions itself as a bridge-builder in a connected world. Personal service, sustainable solutions, and global reliability are central to its mission.

The new corporate design makes ITO’s international competence and cultural empathy visible — a bold appearance for a brand that delivers the difference worldwide.

ITO delivers the difference. Worldwide.

TypeCorporate Design
ClientITO Logistics
Year2023
3DELUXE BRAND DESIGN
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