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creating innovativefloatingenvironments
PLATFORM DEVELOPMENT Luxury Expedition Ship for Antarctica
Icon of the Seas AquaDome
ICON OF THE SEAS Overlook Bar
Celebrity Flora Expedition Ship. Galapagos Archipelago
MEIN SCHIFF RELAX Pool Deck
VY–01 Zero-emission Superyacht
ICON OF THE SEAS Lemon Post
VY–01 Flettner Superyacht
Silver Origin Silversea. Monaco
VY-01 Green Interiors
DESIGN APPROACH Resort Pool Deck
SILVER NOVA Exterior Design
Icon of the Seas Royal Caribbean Cruises. Miami

Since 2015, 3deluxe's team of architects & interior designers is successfully using its expertise in innovative land-based architecture to create cruise ships, expedition ships & yachts – aiming for an exceptional guest experience on every ship.

LATEST SHIPS

Silver Nova

SCOPE
Ship class development
Exterior design


CLASS
Luxury expedition ship

CLIENT
Silversea


Silver Nova optimizes a new vision of luxury and revolutionises 21st-century travel. The latest flagship will lead the Silversea fleet towards a more sustainable way of cruising - out of respect for the fragile ecosystems of the remote and remarkable destinations they visit.

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Icon of the Seas

SCOPE
Ship class development
Exterior design
Aquadome overlook area
Surfside neighbourhood
Open deck features

CLASS
Cruise ship

CLIENT
Royal Caribbean Cruises


In the creation of Royal Caribbean's new ship, "Icon of the Seas," 3deluxe was deeply involved in the initial ideation and conceptualization of the innovative platform for the Icon class.

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»Icon of the Seas is like a floating city on the ocean – with a design and planning period of about 6 years one of the most complex and fascinating projects 3deluxe has ever been involved in.«

ANDREY BEDOV, NAVAL ARCHITECT AT 3DELUXE

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MS RELAX. TUI CRUISES

»The design process of a cruise ship is enormously multifaceted. It requires precise planning and coordination among numerous experts, including shipyards, manufacturers, engineers, scientists and marketing specialists – the best minds not only in the maritime world. Cooperation & coordination is key!«

BJÖRN ASMUSSEN, OCEAN DIRECTOR AT 3DELUXE

AQUADOME OVERLOOK AREA. ICON OF THE SEAS
MAIN POOL DECK – MS RELAX. TUI CRUISES

Finding beauty with hydrodynamics, wind studies & steel construction in mind creates true maritime innovation & is an excellent sparring partner for 3deluxe.

ICON OF THE SEAS – MEYER TURKU SHIPYARD
POOL DECK. ICON OF THE SEAS

Our interior environments provide inspiring & memorable experiences that enhance the quality of each guest's stay.

IMMERSIVE JAPANESE RESTAURANT – MS RELAX. TUI CRUISES
SHIP DESIGN – AN EXCELLENT LEARNING ENVIRONMENT FOR 3DELUXE
DESTINATION GATEWAY. CELEBRITY EDGE
OVERLOOK PODS. ICON OF THE SEAS

Our vision – to create outstanding design & tailor-made guest experiences for future-oriented quality tourism.

What’s on? Latest stories & media information in our newsroom.

ICON – Envisioning an Iconic Vacation - Making an Icon begins with a bold idea: to create the world’s greatest vacation. Come fall 2023 #IconoftheSeas.

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ICON – Creating AquaDome – Innovators of all types of disciplines are coming together on the journey to bring this new, transformational neighborhood to life. Come fall 2023 #IconoftheSeas.

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NOVA – Meyer Werft and Silversea Cruises celebrated the float out of the new ship Silver Nova℠ in Papenburg, Germany, on April 28, 2023.

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Our Story

In 2015, 3deluxe was approached by Royal Caribbean Cruises as a newcomer with no previous experience in ship design. At that time, the cruise industry was in a modernization phase and sought the disruptive spirit of innovative land-based architecture studios to support this evolution.

After the successful Cocoon Club story - it all started with an interior project, the nightclub for Mein Schiff 6 - within a year we had evolved to exterior design and ultimately the development of entirely new white paper concepts and innovative first-at-sea features ranging from high-end luxury expedition vessels to the world's largest and boldest passenger ship at sea.

Up to now has been responsible for developing the exterior design of numerous cruise ship newbuilds and luxury expedition vessels alongside various interior and open deck venues for various companies such as Royal Caribbean International, Celebrity Cruises in Miami, TUI Cruises in Hamburg or Silversea in Monaco.

The department 3DELUXE OCEAN has firmly established itself in the industry, has a solid client base, and is now expanding its expertise to include cutting-edge, sustainable concepts for the private superyacht market.

Since its inception, 3deluxe has stood for an organic design language. Contrary to architecture, the dynamic, fluid design in ship construction has not only an aesthetic but also a functional significance. A fantastic design terrain for 3deluxe!

Sustainability

Similar to the construction industry on land, the issue of CO2 emissions in shipping is a key issue that all stakeholders have to face. The cruise industry is currently undergoing rapid transformation to achieve the set targets of CO2-free shipping by 2045.

There are very many parallels here with the challenges facing the construction industry on land. However, the cruise industry is much smaller and therefore seems to be more flexible and faster. For 3deluxe architects, this is a perfect learning environment how to drive sustainability in a very pragmatic and smart way in very complex maritime construction projects. We love to get involved where things are seriously evolving for the better with a lot of innovation and positive spirit.

Let’s connect – we'd love to hear from you

FRAUKE DAHLHAUSEN
Business & general inquiries
f.dahlhausen@3deluxe.de
ocean@3deluxe.de

SASCHA JAHNKE
Press & media inquiries
s.jahnke@3deluxe.de
press@3deluxe.de

YVONNE KIRCHDORFER
Press, lecture & interview inquiries
y.kirchdorfer@3deluxe.de
press@3deluxe.de

ocean@3deluxe.de

+49 [0]611 95 22 05-0

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      Tel +49.611.95 22 05-0

      Schwalbacher Straße 74
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