MERCK - EYRISE® CUBICLE
Innovative technologies for smart buildings!
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Design sculpture as showroom for energy-efficient smart glass
Intelligent components represent an integral element in the development of future-oriented smart buildings and cities. Thanks to them a building’s outer skin can become an active communicator between users and the building that surrounds them.
For the product launch of the EYRISE brand innovative liquid crystal glasses 3deluxe was commissioned to devise a spatial structure for the Merck corporation’s Innovation center in Darmstadt that presented the benefits of the entire product range.
The outcome was an open polygonal wooden sculpture consisting of two modules that engage excitingly with each other to create an impressive space – the Eyrise Cubicle.
It stands like a sculptural object in the Merck Innovation Center in Darmstadt, resembling a piece cut out of a section of ultra-modern wooden architecture.
Viewed from the outside, the cubicles form a complex media installation allowing viewers manifold insights and ideas while looking through the glass into the heart of the installation. There, a contemplative space arises, one which brings nature indoors, creating space for both communication and a retreat for undisturbed work. At the same time, the cubicles are function as dynamic sculptures, set designs that offer a multitude of possibilities for the virtual, Covid-compliant presentation of the product.
This complex use of media gives rise to a dialogue between the two halves of the space. The emphatic all-over projections and background sound impressively conveys the fascinating way the panes of EYRISE glass can be media-driven. Visitors also have the opportunity to explore the media projections on the panes of glass by means of a seamlessly integrated touchscreen interface.
The modules, which give the impression of having been cut apart, come together on the inside across the interstice to form a holistic spatial experience, thus also referencing the architecture of the Innovation Center. The large trees and light wood surfaces make a pleasant contrast to the high-tech glass. The Eyrise Cubicles impressively stage not only the innovative technology inside these energy-efficient, smoothly controllable panes of anti-glare glass but also the positive emotional effects that accrue from being able to decide exactly how much daylight enters the interior and the corresponding degree of comfort. This is aptly described by Merck as “light-wellness”.
| Type | Installation |
| Location | Darmstadt, Germany |
| Year | 2021 |
| Status | Completed |
| Size | N/A |
| Client | Merck Ag |
| Façade planning | planQuadrat Architektur&Consulting FREYLER Metallbau GmbH |
| Structural design | Künstlin Ingenieure Ing.- Gesellschaft für Tragwerksplanung mbH & Co. KG |
| Building physics | GN Bauphysik Finkenberger + Kollegen Ingenieurgesellschaft mbH |
| Bird protection advice | Schweizerische Vogelwarte Sempach |
| Glazing eyrise®s350 | Merck Window Technologies B.V. |
| Photography | Sascha Jahnke, Nikolay Kazakov |
»The Eyrise Cubicle represents our progressive architectural approach.«
BALDUR STEIMLE, HEAD OF ARCHITECTURAL DESIGN AT MERCK GROUP
»An exciting spatial structure was developed for use in the foyer of the Merck Innovation Center in Darmstadt, Germany.«
WINNER DOCUMENTATION OF RED DOT AWARD 2021
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